"Soldier". Fashion Editorial for The Storm Magazine

At the beginning of the year I traveled to Toronto with Denis Duquette. My initial goal for the trip was to network and make some connections (primarily in the architecture field).
I also planned to do two creatives while I'm there.  I'm super pumped that one of them featuring androgynous model Seth Atwell was just published in The Storm Magazine (www.thestormmagazine.com).

You can view the issue HERE. 

Creative Team Credits:

Story Title:  Soldier
Photographer - Sasha Onyshchenko / Kravetz Photographics / www.kravetzphotographics.com 

Fashion Stylist - Jay Mitchel.
Vintage clothing provided by Toronto store - “Kings of Kensington”
Make-up Artist/Hair Stylist - Hasina B
Model's Agency - Seth Atwell / Peggi Lepage (www.peggilepage.com) and Plutino Group    (www.plutinogroup.com)
Photographer’s Assistant:  Elijah Yutuc

Click on the images to open full screen viewer.
Continue reading for Behind the Scenes.

Avenir Hearing Team.

 Here are some portraits I created of a team of audiologists at Avenir Hearing Clinic.  These images are part of their re-branded advertising and marketing material. 

The guys wanted to look casual, relaxed and approachable.  Just the way their patients see them.

Photography/retouching by www.kravetzphotographics.com
Make-up: Joelle Marti / www.joelleandreemartin.com
Hair: Natasha Gallant

Branding and web design by www.wearemotto.com

Lifestyle shoot at Parlee Beach. Shediac, NB

I've been planning this image with my friend Julie for some time now. The main idea was to create a portrait which would tell a story about her and her active lifestyle using gorgeous Maritime landscape as a background. And even though it was really cold and windy on the day of the shoot, I wanted the final image to convey a sense of warmth and peace.

I created a series of images in this style over the summer, which I will share later. And here's why I chose to create them.
I've been taking a hard look at my work lately trying to understand what types of photography I enjoy the most and why. I realized that my photography will always be about people. I also realized how important image creating process is for me and how meticulous I am with everything from feet positioning and emotional expression to lighting and post production. Also I'm not much of a candid shooter.   I prefer being image maker rather than taker.

So I came to a logical conclusion that I would feel quite comfortable doing advertising photography and that's the goal I'm going to pursue for now.

On the technical side: series of images were taken with Phase One DF, P30+ digital back and 80mm Schneider lens and then stitched together to create a wide angle view without wide angle lens distortion. And as you see on the behind the scenes image, strobe lighting was added to create warm sunset feeling.

More to come. 

Business Portrait Special

From October 1st until October 15th I'll be offering a special rate of $125+tax on Business Portraits (Regular price is $175).

Portraits will be taken in my downtown studio on white or grey seamless background. The rate includes 30 minutes session and one high resolution digital file with my signature retouching applied.

Additional images can be purchased for $95/file. Professional make-up artist and hair stylist can be also provided upon request for an extra $65 per application. I accept Cash, Cheques and Credit Cards.

Call or e-mail to book your session:
(506) 871-8140
 Downtown Moncton
700 Main st., (Tide&Boar building)
 3rd Floor, Suite 307
For more of my work, please, visit:

Dr.Chiasson's Dental Clinic. Staff Portraits Update.

Since I photographed Dr.Chiasson's staff last year (see HERE), they added couple new employees and their portraits on website needed an update.  It was important to use same lighting, background and editing to match new portraits with the old ones.
Whenever I photograph I try to get everything right in camera to reduce my postproduction time.  It's a very good practice which requires a lot of patience.  However there are other times (like in case of this shoot) when heavy retouching is simply unavoidable.   

For example, little girl in pink dress ran across the frame to her mother (wearing blue shirt). Everyone had a great laugh and it released some of natural tension which everyone gets when put in front of a camera. It resulted in friendly and inviting portrait.

I decided to post couple of before/after images from this shoot just to show what kinds of distractions needed to be taken care of. 

Hope you enjoy!

P.S. As always, my apologies for spelling mistakes. English is not my first language.


Here is a preview from a shoot with Halifax model Kelly Martell (http://kacorbeau.tumblr.com).
We've been planning to shoot together since forever and I'm glad that the opportunity finally presented itself. 

Make-up and hair by Joelle Martin/Belle by Joelle
Leather harness by Misterpunch Leatherworks 
Assistants: Kirsten Gargan and Molly Ilse Hope


A look behind the scenes: